Nina Simon on museum participation and curating a second life in the social space

Nina Simon, the blogger behind the popular Museum 2.0 site, talks about why she believes social media is the key to helping museums and heritage groups connect their constituents with their content. Among the topics covered are the time investment required for social media as well as how to use social media philosophies to better visitor experiences without necessarily using the web tools.

Click here for a transcript of the interview.